Product marketing courses

Top Free Online Marketing Courses of 2022 [100% Free]

9 hours ago

1. Free SEO Course for Beginners. This free SEO course by Reliablesoft Academy will teach you the basics of Search engine optimization. It is a great course for beginners in SEO and a good choice for starting your online marketing learning journey.
2. Fundamental of Digital Marketing. One of the best free online marketing courses is the “Fundamentals of Digital Marketing” offered by Google Digital Garage.
3. Keyword Research Course with Greg Gifford. One of the most critical tasks for almost all online campaigns is keyword research. This free marketing course by SEMRush will teach you how to conduct keyword research in just one hour.
4. The One-Hour Guide to SEO. The one-hour guide to SEO is taught by Rand Fishkin (Moz Founder) and it consists of six free videos, a total duration of one hour.
5. Google Ads Search Certification. One important channel of online marketing is PPC marketing and Google Ads is the major platform in this area. Becoming a PPC specialist is essential if you plan to follow a career in digital marketing.
6. Internet Marketing Education. Although this course was initially released a few years ago it is still valid today. The Internet Marketing Education in 16 Ebooks and 20 Emails free course will teach you clever ways to mix social media, content marketing, and SEO for lead generation.
7. Facebook Digital Marketing Associate Course. One of the trending free marketing courses these days is the Digital Marketing Associate Course offered by Facebook Blueprint.
8. PPC Marketing Free Resources. Another free course worth exploring is the PPC University offered by WordStream. The course will teach you both basic and advanced strategies related to search engines and social media.
9. Diploma in Social Media Strategy. If you want to learn social media marketing, this free course by Alison Academy is a good starting point. What you’ll learn?
10. Content Marketing Free Course. One of the marketing classes to learn content marketing for free is the Content Marketing course offered by Hubspot Academy.

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10 Best Product Marketing Courses [2022 JANUARY][UPDATED]

7 hours ago

1. Professional Certificate in Product Management (Kellogg School of Management) Individuals interested in gaining advanced knowledge of managing a new product and releasing it successfully in the market can take help from this program.
2. Product Strategy (Kellogg School of Management) Individuals who are already involved in developing or delivering product strategies can take help from this program to create a mindset that anchors product strategy as the pathway to growth.
3. Digital Product Management by University of Virginia (Coursera) This particular course from the University of Virginia is designed to help you learn how to assess market data, create requirements, and manage the hand-off to sales/marketing.
4. Chief Product Officer Executive Education Program (Kellogg School of Management) If you want to excel in driving product vision with business growth, this curriculum can help you in your quest.
5. Product Manager Nanodegree Program (Udacity) This is a nanodegree program that will prepare you for the role of Product Manager in any technical sector.
6. Professional Certificate in Digital Marketing (Kellog g School of Management) If you want to earn a professional digital marketing certificate from a leading institute to grow your career, this comprehensive program is a great option.
7. Digital Marketing Strategies: Data, Automation, AI & Analysis (Kellogg School of Management) Ideally designed for associates, marketing managers, and business owners, this curriculum will help you understand how technologies like cloud computing, mobile, and AI can transform customer behavior and interrupted marketplaces for your business.
8. B2B Marketing Strategy (Columbia Business School) Individuals interested in mastering the B2B marketing strategies and growing their sales process can enroll in this online program.
9. Advertising and Marketing Communication Strategy (Kellogg School of Management) This practical online program is designed to help you understand how to recognize, assess, and select a consumer insight to build the right message for your target audience.
10. Brand and Product Management by IE Business School (Coursera) If you want to learn how to identify the critical information required to develop a product and brand strategy that can generate quick-wins and long term value, then this course might be the right choice for you.

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10 Great Free Online Courses for Product Management

9 hours ago

1. Digital Product Management. Offered University of Virginia via Coursera. We chose the University of Virginia’s Digital Product Management course as the best free online course in product management for two reasons: It’s a five-month specialization that is one of the more ambitious courses we’ve come across.
2. Product Management Fundamentals. Offered by University of Maryland via edX. During this four-week free online product management course hosted on edX, students will learn from Dr. James Green, the Director of Entrepreneurship Education at University of Maryland, College Park.
3. Becoming a Product Manager. Offered by LinkedIn Learning. Many people with premium LinkedIn accounts are unaware that the social media site offers thousands of free online courses for their members.
4. Brand and Product Management. Offered by ie Business School via Coursera. With over 45 on-demand videos, 14 readings, and eight quizzes, this brand and product management course on Coursera is a well-rounded offering for students who want to learn how to effectively develop product and brand strategies.
5. Achieving Product-Market Fit. Offered by University of Maryland via edX. To be an effective product manager, it’s vital to understand who your target customer is, their underserved needs, and the features and user experience you can offer them with your product.
6. Product Design. Offered by Google on Udacity. If you’re considering moving into product management, Google’s product design course on Udacity is a unique course option.
7. Introduction to Software Product Management. Offered by University of Alberta via Coursera. For those who want to specialize in software product management, this is the top-rated choice when it comes to free online courses.
8. Product Masterclass: How to Build your Product Career. Offered by Product School. Whether you’re just starting to explore a career in product management, or you’re a seasoned pro, this free course by Product School is a fantastic choice.
9. Strategic Social Media Marketing. Offered by Boston University via edX. Learn from the experts at BU about how product managers can and should leverage social media to inform their decision-making about their products and brands.
10. Becoming A More Strategic Product Manager. Offered via Highbrow. Highbrow prides itself on being the solution to bridging the knowledge gap between real textbook knowledge and the media.

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The ONLY Product Marketing Courses You’ll Ever Need

7 hours ago

1. Training for the Complete Product Life Cycle by Pragmatic Institute. This is the first option I have for you. The Pragmatic Institute offers an amazing set of product courses.
2. Product Marketing for Technology Companies by CXL Institute. If you are into marketing for a while, then you know CXL Institute. According to its website, CXL Institute
3. Product-led SaaS Growth by CXL Institute. Here is another amazing course offered by the CXL Institute. This course is ideal for professionals working with SaaS companies.
4. Customer Retention for Subscription Products by CXL Institute. A big part of product marketing is getting users to stick with your product. Of course, for this to happen, you need a GREAT product in the first place.
5. Developing Compelling Customer Value Propositions by CIM. Product marketing is all about growing demand for your product by effectively communicating its value.
6. Become a Product Marketing Manager by Udemy. As you probably know, many marketing professionals start to realize the importance of product marketing.
7. Create & Sell a Digital Product by Udemy. Here is another very interesting—and affordable—course offered by Udemy. This course will teach you how to create a high-converting digital product.
8. Product Marketing Bootcamp. Here is the next choice I have for you—a remarkable product marketing manager course. The Product Marketing Bootcamp will give you all the knowledge and tools you need to
9. Product Mastery by Department of Product. Product Mastery is a great product marketing training course. It is a 6-week intensive program that will help you master the essential product management skill set.
10. Product Marketing Foundations by LinkedIn Learning. Do you really know what customers want? This course will teach you how to identify and satisfy customer needs.

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Top 7 Content Marketing Courses (Free & Paid)

9 hours ago

1. Get certified in the Fundamentals of Digital Marketing. Provider: Google. Course Content: 26 modules|40 hours. Type of Certification: Course Completion. Pricing: Free.
2. Content Certification Course. Provider: Hubspot Academy. Course Content: 14 lessons| 55 videos| 11 Quizzes| 6:08 hours. Type of Certification: Course Completion.
3. The Strategy of Content Marketing. Provider: Coursera. Course Duration: 20 Hours. Type of Certification: Course Completion. Pricing: Free. An intermediate level content marketing course, it is a collaboration between the leading content marketing authorities like UC Davis and Copyblogger.
4. Content Marketing Foundation. Provider: LinkedIn. Course Instructor: Brian Honigman. Type of Certification: Course Completion. Pricing: Free. A well-formulated content marketing strategy can help you greatly to create a brand identity, enhance the visibility of your brand, and above all, create an endurance level with your audience.
5. Marketing in a Digital World. Provider: Coursera. Course Duration: 27 Hours. Type of Certification: Course Completion. Pricing: Free. In this course, you will be introduced to the digital world.
6. Internet Marketing for Smart People. Provider: Copyblogger. Type of Certification: Course Completion. Pricing: Free. This course is a systematic approach to ace online marketing.
7. Influencer Content Marketing. Provider: Udemy. Course Instructor: Srinidhi Ranganathan. Type of Certification: Course Completion. Pricing: $7. In this course, you will learn how to create effective contents that will be loved by your audience and search engines alike.

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The 16 Best Product Management Courses Online & InPerson

9 hours ago

1. Project Management Certificate by Cornell University. Price: $3,600. Cornell University's online learning program, eCornell, offers totally flexible education programs that are compatible with your hectic life.
2. Product Management 101 by Todd Birzer. Price: $11.99. Todd Birzer is a product management director and consultant, the author of Becoming a More Strategic Product Manager, and an MBA graduate from the University of Pennsylvania's Wharton School of Business.
3. Product Management: Building Great Products by Jon Kolko. Price: $44.99. Jon Kolko has held several positions at many companies, though he is currently a Partner at Modernist Studio, and the Founder and Director of Austin Center for Design.
4. Product Management Course Bundle by PM Loop. Price: $396. PM Loop is a platform for online training and an online community for business professionals working in the tech industry.
5. One Month Product Management by One Month. Price: $99. One Month is a site that offers 30-day boot camps on a variety of topics within computer programming, coding, and business.
6. Product Management First Steps by LinkedIn Learning. Price: $29.99/month for a LinkedIn Learning subscription. LinkedIn Learning offers online courses to educate users on creative, business, and technology skills.
7. Professional & Personal Development Courses: Business by Stanford University. Price: $605. Stanford University offers an outstanding number of online courses within Liberal Arts & Sciences, Creative Writing, and Professional & Personal Development as part of their Continuing Studies program.
8. Become a Product Manager | Learn the Skills & Get the Job by Cole Mercer and Evan Kimbrell. Price: $11.99. Cole Mercer is currently a Senior Product Manager at SoundCloud, while Evan Kimbrell is the Founder and Director of Sprintkick, a digital agency in San Francisco.
9. Professional & Personal Development courses: Business by Stanford University. Price: $630. The same Continuing Studies program at Stanford University also offers in-person courses for those who'd prefer a more interactive experience.
10. Product Management In-Person Training by 280 Group. Price: $1,995-$2,495. 280 Group is a Product Management training and consulting firm, located in Silicon Valley, California.

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9 Best Brand Strategy Courses [2022 JANUARY][UPDATED]

4 hours ago

1. Strategies that Build Winning Brands (Kellogg School of Management) Created by expert instructors of Kellogg School of Management, this course will help you learn how brands play a critical role in driving profitable, long-term growth in various domains of a business, such as supply chain, distribution channels, or general management.
2. Brand Identity and Strategy by IE Business School (Coursera) Individuals who wanted to adopt a creative approach for empowering brands need extensive expertise in brand strategy, and this course might be the right choice to learn that.
3. Top Marketing Strategy Courses (Udemy) If you could not decide, where to begin your Marketing Strategy learning, then this list of courses offered by Udemy can help you choose the best course for you.
4. Free Brand Strategy Classes (Skillshare) If you are willing to learn brand strategy, brand marketing, and other essential aspects without investing any money, then these free classes from Skillshare might be the right choice for you.
5. Strategic Brand Management by Curtin University (edX) This course is a part of the Micro Master program offered by Curtin University to help individuals learn how to examine product/brand management decisions and investigate the strategies and tactics for building, measuring, and managing brand equity.
6. Create a Brand Strategy (LinkedIn Learning) LinkedIn Learning provides a short but powerful Brand Strategy course that can help you understand the basics as well as core concepts of branding.
7. Brand Management: Aligning Business, Brand, Behavior (University of London) Created by Nader Tavassoli, an experienced professor at London Business School, this course includes everything that you need to learn brand management in any organization.
8. Marketing Strategy with Advertising week and Raja Rajamannar by Awlearn (FutureLearn) Created by experienced instructors of Awlearn, this program is specially designed to help you learn about strategic marketing thinking.

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10 Best Free Digital Marketing Courses Online (and more

8 hours ago

1. Content Marketing Certification Course - HubSpot. Topic: Content Marketing. Resources: 32 videos. Duration: 4 hours 1 minute. Instructors: 9 Instructors (Each covering different topics of this course)
2. PPC University - Wordstream. Topic: Search Engine Marketing. Resources: 11+ Articles. Instructors: N/A. Certification: NO. Cost: FREE. Paid search marketing, unlike SEO, is very delicate and treated in a fragile manner.
3. eMarketing Institute Online. Topic: Digital Marketing. Resources: 10 eBooks. Instructors: N/A. Certification: Yes. Cost: FREE. This free digital marketing course online encompasses 10 segments of digital marketing in the form of eBooks.
4. Fundamentals of Digital Marketing - Google. Topic: Digital Marketing. Lessons: 26 Modules. Duration: 40 hours. Certification: Yes. Cost: FREE. This Google digital marketing course is one of the few digital marketing courses available at Google Digital Garage (Google free courses).
5. SEO Training Course - Udemy. Topic: Search Engine Optimization. Resources: 42 videos. Duration: 9+ hours. Certification: Yes. Cost: FREE. This SEO course is not focused on blogs alone, it also teaches how to optimize and increase the search rank of social media pages and even your LinkedIn profile.
6. Social Marketing Training - Hootsuite Academy. Topic: Social Media Marketing. Resources: 6 Chapters. Duration: 6 hours. Certification: NO (Certification is optional but not free and it goes for $199 or ~ INR 13,928)
7. Google’s Academy for Ads. Topic: Display and Search Ads. Resources: 8. Certification: Yes. Cost: FREE. This is another digital marketing course on Google Digital Garage available to everyone (Google free courses).
8. Diploma in E-Business. Topic: Business Website Optimization. Resources: 15 Modules. Duration: 6-10 hours. Certification: Yes. Cost: FREE. The first thing this free digital marketing course will teach you is, how to build an online marketing plan for an e-business.
9. Introduction to Marketing - Alison. Topic: Introduction to Marketing. Resources: 5 Modules. Duration: 2-3 hours. Certification: Yes. Cost: FREE. The essence of this free digital marketing course is to teach you the basics of Marketing.
10. Inbound Digital Marketing Course - HubSpot Academy. Topic: Inbound Marketing. Resources: 7 Modules. Certification: Yes. Cost: FREE. ‘Inbound marketing’ is actually a term coined by HubSpot.

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21 Best Product Management Training Programs 2022

7 hours ago

1. One Week PM by Product Manager HQ (PMHQ) Price: $197 & $497. Rating: 5/5. The One Week PM course by PMHQ is the ultimate starter course to bolster your product management career.
2. One Week Technical PM by Product Manager HQ (PMHQ) Price: $297. Rating: 5/5. The One Week Technical PM course by PMHQ is an all-encompassing technical PM resource designed for individuals looking to build a solid foundation for a successful TPM career.
3. Product Management Course by Product School. Price $4,199 - $9,999. Rating: 5/5. Product School is an institution that offers training in product management to registered users.
4. Professional Scrum Product Owner. Price: $500 per module. Rating: 3/5. Organized and administered by the developers of Scrum, the Professional Scrum Product Owner is among the very best in online courses for product management.
5. Digital Product Management by University of Virginia (Coursera) Price: Free. Rating: 3/5. In partnership with Coursera, The University of Virginia offers a digital product management course catered to today’s cyber market space.
6. Digital Transformational Leadership by Boston University (edX) Price: $1995. Rating: 2/5. Boston University offers product management training for either existing or prospective professionals.
7. Product Owner Certification. Price: $399. Rating: 5/5. Offered in conjunction with the Product Manager HQ, the Product Owner Certification is a certificate that all product managers should consider getting.
8. Product Manager with Lean, Agile and System Design Thinking (edX) Price: $400. Rating: 1/5. This product management course is yet another set of training material offered by Boston University as part of their MicroMasters program.
9. Product Management by Cornell University. Price: $1,260 - $9,000. Rating: 1/5. Cornell University is one of the most prestigious universities in the United States, belonging to the elite group of Ivy League schools.
10. Professional & Personal Development Courses: Business by Stanford University. Price: Dependent on the course you select. Rating: 2/5. Stanford University has a high research output, something that attests to the high quality education that its enrollees receive.

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